Robinhood - The Most

Client : Robinhood

Agency : AKQA

Chroma VFX

CD : Warren Paleos

EP : Andrew Hamill

Compositing: Alejandro Taylor, Jeric Pimentel

Lead Design & Motion: Nate Soto

In collaboration with the team at Chroma-VFX, I was responsible for the design and animation for this Robinhood commercial.

Using Cinema 4D and Redshift, I utilized C4D’s cloth dynamic systems to design a procedural system of animated text that inflated around the protagonist’s head.

Since there were several different versions and offerings, I had to be able to easily update the type, apply the simulation effects, animate them as they came on, and then apply them to our 3D track. I was also responsible for the flag animation and simulation for the closing shot.